Campaign Specialist
Detalji posla
OBJAVLJENO
Objavljeno na Dec 2nd, 2021
STATUS
Apliciranje omogućeno
TRAJANJE
Mogućnost pregovora
VRIJEDNOST
$100000.00
po godini
(Mogućnost pregovora)
LOKACIJA
Udaljeno
TIP
Puno radno vrijeme
PRIJAVE
4
Potrebne vještine
- Upravljanje Kampanjama
- Email Marketing
- Automacija Marketinga
Responsibilities
- Create, measure, optimize and support integrated marketing campaigns to acquire and retain customers and reach results-oriented KPIs
- Deliver regular reports of campaign results and maintain regular measurement of the ROI of campaigns
- Write, edit and proofread copy for promotional materials within marketing campaigns
- Collect and use data to inform future campaign planning and execution
- Manage operational aspects of the campaign workflow including timelines, asset development, budget tracking and cross-department collaboration
- Collaborate with Sales teams to ensure that campaigns are effectively delivering the right leads to support their strategy
- Support the sales team by creating collateral, landing pages, webinars, emails, and assorted materials to attract and convert leads
- Determine business development opportunities and execute lead generation campaigns to attract qualified leads
- Support online & offline marketing logistics for conferences and events, including planning, collateral, presentations, event management, promotional materials, and post-event follow-up
- Communicate progress updates and help troubleshoot potential issues to stakeholders
Requirements
- 3+ years of direct work experience in campaign management, ideally in relevant financial services industries
- Strong marketing campaign ideation and design capabilities
- Experience of email, marketing automation, and CRM tools, as well as web analytics platforms such as Google Analytics
- Ideally, knowledge of institutional investment (buy-side or sell-side), prime brokerage, or digital assets/cryptocurrencies
Personal Attributes
- A high degree of integrity, professionalism, and capacity to excel in a cohesive team environment
- Excels at analysis, problem solving and strategic alignment
- Strong interpersonal skills, including written and oral communications skills
- Ability to communicate effectively to all levels of the organization, including senior management
Benefits
- Comprehensive health, vision, dental and FSA benefits
- Flexible time off
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